Octopotato | CloudJam
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Octopotato is the first video of various from the series “The belly of an Archiechef”. This time, designer Pasquale Pontillo from the Archiechef studio, redesigns the very typical and simple spanish recipe “octopus salad”.
He decides to recreate the plate by using the potatoes and pieces of octopus to make what it seems like a little army. And manages to give it a completely different, fun and ironic concept through the exterior composition of the octopus salad. Creating a completely new way in which the recipe can be composed.


Director and editor: Barbara Zonzin
Camera: Nicola Micheli
Archichef: Pasquale Pontillo